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ROHL has become an industry trend-setter… taking a cue from a bit of old school heritage with a twist of rejuvenated style. The idea of ‘Toney Traditional’ design has taken hold of the fashion and home decorating industries in the last few seasons and is quickly becoming a standard in elementary style.
Specifically, Perrin & Rowe®, a collection exclusive to ROHL is a prime example of the ‘Toney Traditional’ trend we have been noticing. Think of a prep school ring, your uncle’s Rolex, your grandmother’s passed-down silver and china, beautifully monogrammed towels and that classic blue and white pinstriped shirt that was Dad’s favorite. Now intertwine those elements of style with updated color schemes, tweaks on patterns and subtle nuances of modernization and you have the ‘Toney Traditional’ look. Rich Ralph Lauren cashmere sweaters, colorful Lily Pulitzer dresses and basic Gucci loafers…. all classic fashion statements that have recently been updated for today’s savvy consumers. The same aesthetic can be applied to the carefully crafted kitchen and bathroom sinks and fixtures that are reminiscent of old-world artisans, but are stylish and sophisticated enough to work perfectly, both in traditional or contemporary homes today. Perrin & Rowe® exemplifies the idea that “Toney Traditional” fills a niche in the kitchen and bath market… it is luxurious and decadent, but steeped in tradition.
 Taking their inspiration from Edwardian-era England, Perrin & Rowe® utilizes quality and taste, with updated influences to appeal to a wide range of modern needs. Again, that is what the entire concept of “Toney Traditional” is about, quality in products that you know, repositioned in a new light. Why not learn something from history…
take from the masters. Perrin & Rowe crafts thermostatic shower valves from solid bar stock by a process called Computer Numerical Controlled Machining. Instead of a cast valve, the CNC machine cuts the valve from solid bar stock. The result is a perfect valve that delivers a high flow of water everytime. All Perrin & Rowe® fittings are individually styled and crafted and once the components are complete, specially trained assembly teams hand select and build every piece of Perrin & Rowe® brassware. Expert work teams fuse together decade old craftsmanship with state-of-the-art technology to guarantee cutting-edge innovations available for use in the world’s most lavish hotels, resorts, spas and homes.
What’s old is new…
and what’s new is never dull… “Toney Traditional” style is here to stay and we just can’t get enough of it.
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Irvine, California 92618 
