May 1-3, 2009 marked the 45th annual Kitchen/Bath Industry Show - held this year at Atlanta’s World Congress Center. K/BIS is the premier industry event to showcase the products that change the kitchen and bath through innovation and ability to meet the needs of the marketplace. Despite rumors of decreased attendance, the show proved to be a success for both exhibitors and consumers.

White Good & Co. Advertising attended on behalf of two of its clients, ROHL Luxury Faucets and Fixtures and Plain & Fancy Custom Cabinetry. ROHL received strong feedback from the show and experienced steady booth traffic. New products featured for the kitchen and bath included the new Integrated Faucet Filtration System and Michael Berman Kitchen Collection, created exclusively for ROHL by the legendary designer. White Good & Co. Adv. scheduled media appointments and booked television and radio interviews for its clients at the show.